

Technical Exhibition Expands to Three Halls
With the demand for more exhibit space, RSNA is expanding to a third building at McCormick Place- Hall D, Lakeside Center, Level 3. This addition will enable the exhibition to:
1. Accommodate more companies
2. Allow exhibitors a chance to expand their space
3. Provide additional food outlets
4. Return Headquarter Offices back on the show floor
The education exhibits, scientific posters, and other educational events previously held in Hall D have been relocated one level below to Hall E, of Lakeside Center. Questions regarding this move and the expansion of the exhibition at McCormick Place are welcomed and can be directed to the Technical Exhibits Department.
RSNA Exhibitor Service Kit to be Available on July 7
The online RSNA Exhibitor Service Kit will be posted on our meeting web site Monday, July 7. This tool will include all the important information regarding RSNA service request forms and RSNA official contractors, who can assist you with your booth needs. Remember to order early and save yourself and your company –time and money!
Headquarter Office Space Returns to the Exhibit Floor
With the RSNA Technical Exhibition utilizing three buildings this year, the Exhibitor Headquarter Offices will be located on each of the three exhibit show floors. These offices have been used by exhibiting companies as:
(1) a staff break spot and or as a lunchroom
(2) a check-in area or a coatroom
(3) a place for staff to check email or the home office
Please note that only exhibitor personnel are admitted to this area. Professional meeting attendees or customers are not allowed entry.
If you're considering a Headquarter Office area this year and did not indicate it on your Space Contract, please contact our staff today to determine what’s available.


Spotlight - AllianceTech / Experient RFID Attendee Tracking for Exhibitors Is Here To Stay (AllianceTech)
For the second year, RSNA will be deploying a booth tracking solution at our Meeting.
Once again, AllianceTech and Experient will exhibit floor and booth traffic reporting and analysis solution for RSNA and for a select group of exhibitors.
RSNA attendee badges will incorporate a RFID tag. This allows RSNA for an accurate and non-invasive way of providing attendance tracking in meeting rooms, on the show floor, and in selected booths. Reports on attendance and traffic patterns will help both RSNA and exhibitors evaluate and measure the value of this year’s meeting.
Exhibitors interested in learning more about RFID program should contact AllianceTech after the first round of space assignments are released –June 24.
Alliance Tech contacts:
Roger Lewis, email: rlewis@alliancetech.com, phone: (512-320-5775) -or-
Kevin Christensen, email:kchristensen@alliancetech.com, phone: (512-320-5779)
Mailing Lists Request: Update
All mailing lists are now being handled by RSNA’s Marketing Department, effective immediately.
Forms will be available and found in the RSNA Exhibitor Service Kit starting the first week of July.
Mailing List (pre-registration of professional attendees) inquiries:
RSNA:
Bob Zak at:rzak@rsna.org or 630-571-7844. You may also contact Dawn Wilson of Experient at dawn.wilson@experient-inc.com or 888-269-6829



Next Exhibitor Planning Meeting on June 24
Exhibiting companies are invited to our next Exhibitor Planning Meeting and Luncheon which is on Tuesday, June 24 from 10:00 a.m. to 1:00 p.m. in Rosemont, IL at Rosewood Restaurant & Banquet. Items to be covered include:
- Preview the RSNA Service Kit
- Review the RSNA Rules and Regulations
- Released the 1st Round Space Assignments
- Guest Speakers will include:
Marty Smith, ethnoMETRICS
Tom Cassell, McCormick Place Facility Floor Manager
The luncheon will be sponsored by the Chicago Convention and Tourism Bureau. Invitations have been sent via Evite. If you have not received this email, please contact RSNA Technical Exhibits at exhibits@rsna.org to R.S.V.P.

Hit a Home Run at RSNA with the New RSNA Plasma Wall
Introducing our new 18’ x 5’ plasma wall! Like a scoreboard, the plasma wall will be situated in a high-visibility area—the Grand Concourse of McCormick Place. You call the plays. Use this spectacular showcase to pitch your product or services in 15 or 30 second commercials. The wall will also provide important programming information, the day’s highlights, current news and market reports from CNN and trivia about RSNA and Chicago. The plasma wall promotional opportunity is sure to be a home run for you and your team. For more information, contact Judy Kapicak, Assistant Director of Advertising, at jkapicak@rsna.org or 630-571-7818.

Function Space and Non-RSNA Satellite Symposia Guidelines/Forms
The RSNA Exhibitor Function Space and Non-RSNA Satellite Symposium Guidelines and Forms will be available on the RSNA web site, beginning on June 2.
You can locate the information at http://rsna2008.rsna.org under technical exhibitors.
Function Space Requests by Exhibitors
Companies may request function space at any of the RSNA contracted hotels. All space in the convention center is reserved solely for RSNA activities. Please note that any hotel request will require the approval of RSNA prior to releasing function space. Deadline for Function Space is November 14.
Non-RSNA Satellite Symposia Opportunity for Exhibitors
The deadline for conducting a Non-RSNA Satellite Symposium request is October 10. Only an exhibiting company can participate. Other associations and medical organizations are not eligible for this program.

Exhibitor Housing
On May 14, we mailed a letter to all exhibitors detailing the housing process. RSNA Exhibitor Housing is based on a formula. Exhibitors may only request 3 rooms per one hundred square feet of purchased exhibit space (excluding headquarters space). Companies requiring less than 25 rooms on peak night qualify for individual Exhibitor Housing and will be able to reserve their rooms online beginning June 4. Companies with a minimum of 900 sq. ft. of purchased exhibit space and require more than 25 rooms on peak night will need to download the Block Housing Form starting May 28 and return the completed form by June 4 to earn maximum points. To reserve your sleeping room, visit our web site, http://rsna2008.rsna.org and click Already an Exhibitor. The Exhibitor Block Housing Point System will be initiated on June 4. If you have any questions on your housing options, please contact Christina Weres at: cweres@rsna.org or at 1-630-571-7847.
BEWARE OF FALSE HOUSING CONTRACTORS FOR RSNA 2008
It has come to our attention that there are housing companies trying to solicit exhibiting companies with a promise of providing hotel rooms.
RSNA is NOT affiliated with these companies and we recommend you avoid working with them.
RSNA has contracted with Experient, Inc., to assist with the management of exhibitor housing. A letter listing important housing details is being mailed on May 14, 2008. Please note, the RSNA exhibitor housing system opens on June 4, 2008.
Should you have any questions please contact Christina Weres at housing@rsna.org
Take Advantage of the Exclusive Airfare Discounts
United offers a 5% discount on select United Airlines, United Express and TED qualifying flights, promotional code: 553SB
American Airlines Business Extra 751443
Receive up to a 20% discount with the Star Alliance
Network event code UA06S08
Change of Address
Companies move, addresses change, companies merge. We need your help to stay on top of these changes. Please contact Georgetta Piotrowski in Technical Exhibits by email at gpiotrowski@rsna.org to be sure your changes are updated in our database. This also pertains to main contacts, phone, fax and emails. The exhibitor list online is only for print purposes and for customers to search when planning their attendance. Making changes online does not update your contact information in our database.

RSNA ON THE ROAD
You may already be exhibiting alongside RSNA at a number of notable medical meetings taking place both here and abroad. We welcome you or one of your reps to stop by for a visit. We will be happy to answer any questions you might have regarding the RSNA Annual Meeting & Exhibition.Look for RSNA presence on the show floor at these meetings:
May 23-27 |
Italian Society of Medical Radiology |
Rome, Italy |
July 27-31 |
American Association of Physicists in Medicine (AAPM) |
Houston, TX |
September 21-25 |
American Society for Therapeutic Radiology and Oncology (ASTRO) |
Boston, MA |
October 24-28 |
Asian Ocean Congress of Radiology (AOCR) |
Seoul, Republic of Korea |


Important Deadlines and Dates
Shown below are the next 90 days highlighting important RSNA Technical Exhibition deadlines and dates:

May 12 |
First-round space assignments begin |
May 14 |
Exhibitor block housing letter mailed |
May 28 |
Block housing forms posted on-line |
May 30 |
Hands-on Computer Workshop application due with titles, times and workshop descriptions |
June 4 |
Exhibitor block housing point system initiated |
Individual exhibitor housing system opens |
June 24 |
Exhibitor planning meeting, Rosemont, IL - Space assignments released |
July 7 |
Service kit available online |
Deadline for exhibitor block housing form |
July 25 |
Deadline for reduction/cancellation of exhibit space (full refund) |
Click here to view Technical Exhibit staff listing. Click here to print PDF of May/June Newsletter.
Click here to view the RSNA 2008 Meeting Web Site. 
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